Privacy Policy

Welcome to Dressbarn Store. We believe that empowering your style journey should be effortless and secure, from the moment you discover our collections to the final checkout. Just as we carefully curate our versatile range of cardigans, dresses, and outerwear, we are equally dedicated to protecting your privacy and personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your data when you visit our website dressbarnus.com.

Our target clientele is the modern, multifaceted woman who balances career, family, and personal passions. She values not only timeless and versatile fashion—from elegant Evening Dresses to everyday Sweaters and Tops—but also a transparent and trustworthy shopping experience. This policy reflects our commitment to providing that security and clarity.

1. Information We Collect

To provide our seamless service and enhance your shopping experience, we collect several types of information:

• Personal Identification Information: Name, email address, shipping and billing address, phone number, and payment information (processed securely through our partners; we do not store full credit card details).
• Transaction and Order Data: Details about purchases you make, including items (e.g., Denim, Maxi Dresses, Jumpsuits), order value, and payment method.
• Account Information: If you create an account, we store your login credentials, saved addresses, wish lists, and order history.
• Technical and Browsing Data: IP address, browser type, device information, pages viewed on our site (such as the CLOTHING or DRESSES sections), and how you navigate our offerings.
• Communication Data: Records of your interactions with our customer service team, including emails sent to [email protected].

2. How We Use Your Information

Your data helps us create a personalized, efficient, and secure experience, much like finding the perfect fit in a Midi Dress or a cozy Cardigan.

• To Process Transactions: To complete your purchase, manage payments, arrange shipping, and provide order confirmations.
• To Improve Our Services: To analyze site usage trends, optimize our menu layout (e.g., Pants, Jackets & Outerwear), and enhance website functionality.
• To Communicate With You: To send order updates, respond to your inquiries, and, with your consent, inform you about new collections or promotions that match your style.
• For Security and Fraud Prevention: To monitor and protect against unauthorized transactions, in line with our commitment to a secure checkout environment.
• For Legal Compliance: To comply with applicable laws and regulations.

3. Sharing and Disclosure of Information

We treat your personal information with the discretion and respect it deserves. We do not sell your data. We may share information only in the following circumstances:

• Service Providers: With trusted third parties who perform services on our behalf, such as payment processors (e.g., for Visa, MasterCard, JCB, and PayPal transactions), shipping carriers, and IT security services. These partners are contractually bound to protect your data.
• Legal Obligations: If required by law, regulation, or legal process, such as a court order.
• Business Transfers: In connection with a merger, sale, or acquisition of all or part of our business, where customer information may be transferred as a business asset.
• With Your Consent: In any other situation, we will share your data only with your explicit permission.

As we serve customers globally (excluding certain remote regions), data may be transferred to and processed in countries outside your residence, always under adequate protection measures.

4. Data Storage and Security

Your trust is the foundation of our relationship. We implement robust measures to protect your information:

• Industry-Standard Encryption: We use advanced encryption technology (SSL) to protect data transmission during checkout and browsing.
• Data Minimization: We adhere to the principle of collecting only what is necessary. We do not store your complete credit card information on our servers.
• Secure Storage: Personal data is stored on secure, access-controlled servers.
• Regular Monitoring: Our systems are monitored for vulnerabilities and attacks to maintain a secure digital environment.

5. Your Rights and Choices

You have control over your personal information, consistent with applicable privacy laws (such as GDPR for European residents, CCPA for California residents, etc.). Your rights may include:

• Access and Correction: To request access to or correction of your personal data.
• Deletion: To request deletion of your personal information, subject to legal obligations.
• Opt-Out of Marketing: To unsubscribe from promotional emails at any time using the link provided in each email.
• Account Management: You can update your account information (saved addresses, preferences) by logging into your account on our site.
• Do Not Track: Our site does not currently respond to “Do Not Track” browser signals. You can manage tracking via cookie preferences as described below.

To exercise these rights, please contact us at [email protected]. We will respond within a reasonable timeframe.

6. Cookies and Tracking Technologies

Like most online retailers, we use cookies and similar technologies to enhance your browsing experience.

• What Are Cookies: Small data files placed on your device that help us remember your preferences, understand how you interact with our collections (like Denim or Dresses), and improve site performance.
• How We Use Them: To keep items in your shopping cart, analyze site traffic, and personalize content. They help us make your journey from browsing Mini Dresses to checkout as smooth as possible.
• Your Control: You can manage cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of our website, such as the ability to complete a purchase.
• Third-Party Analytics: We may use third-party services like Google Analytics to understand overall trends, not to track individuals personally.

7. Changes to This Privacy Policy

We may update this policy periodically to reflect changes in our practices, services, or legal requirements. The updated version will be posted on this page with a revised effective date. We encourage you to review it occasionally.

8. Contact Us

Thank you for allowing Dressbarn Store to be a part of your style story. We are committed to making every aspect of your experience—including your privacy—seamless, secure, and distinctly stylish.

Warmly,
The Team at Dressbarn Store